Book Notes: Thinking Fast & Slow

July 2024

WYSIATI - What you see is all there is.

“This is the essence of intuitive heuristics: when faced with a difficult question, we often answer an easier one instead, usually without noticing the substitution.”

“People tend to assess the relative importance of issues by the ease with which they are retrieved from memory—and this is largely determined by the extent of coverage in the media.”

“A reliable way to make people believe in falsehoods is frequent repetition, because familiarity is not easily distinguished from truth.”